This is a high-quality product shot of Actose-100, a Lactulose Oral Solution USP (100 ml) from Accott Healthcare.

Since we’ve been working on promotional materials for your product line, here is a breakdown of the key selling points and creative directions we can take for this specific syrup:

Product Highlights: Actose-100

• Active Ingredient: Lactulose (a synthetic sugar used as a laxative).

• Primary Use: Treatment of chronic constipation and hepatic encephalopathy.

• Mechanism: It works by drawing water into the colon to soften stools, making them easier to pass.

• Branding: Features the green “intestine” logo, which visually communicates digestive health effectively.

Creative Concepts for Promotion

1. Social Media Ad Copy (Short & Punchy)

Headline: Gentle Relief, Naturally. Body: Don’t let constipation slow you down. Actose-100 provides effective, gentle relief by working with your body’s natural processes. Happy gut, happy you! Call to Action: Shop now at www.accotthealthcare.com

2. Digital Banner Idea

• Visual: Split screen. On the left, a person looking bloated/uncomfortable in a “grey” tone. On the right, the same person feeling light and active in “vibrant” tones, holding the Actose-100 bottle.

• Text: “Restore Your Natural Rhythm.”

3. Educational Video Script (30 Seconds)

• 0-5s: Close-up of the Actose-100 bottle. Voiceover: “Struggling with irregular digestion?”

• 5-15s: Simple animation showing water being drawn into the bowel (osmotic effect). “Actose-100 uses Lactulose USP to gently soften stools without harsh chemicals.”

• 15-25s: A family enjoying a meal together. “Safe, effective, and reliable relief for the whole family.”

• 25-30s: Contact slide with your mobile number (8708518695) and website.