This looks like a solid addition to the Accott Healthcare lineup. Calamint Lotion is a classic combination of Calamine, Aloe Vera, and Light Liquid Paraffin, making it a versatile product for skin soothing.

To help you get the marketing materials ready for this, here is a breakdown of the key selling points and some ad copy options.

Product Highlights

• Calamine: Provides that cooling sensation and helps dry up weeping or oozing skin irritations.

• Aloe Vera: Intensely hydrates and aids in the natural healing of inflamed skin.

• Light Liquid Paraffin: Acts as an emollient to prevent moisture loss, keeping the skin soft and supple.

• Primary Uses: Relief from itching (anti-pruritic), sunburn, insect bites, prickly heat, and minor skin rashes.

Marketing Copy Ideas

Option 1: Short & Punchy (Social Media / WhatsApp)

Stop the Itch, Start the Smile! 😊

Say goodbye to skin irritation with Calamint Lotion. Whether it’s prickly heat, insect bites, or dry itchy skin, our triple-action formula of Calamine, Aloe Vera, and Liquid Paraffin soothes and protects instantly.

✨ Soothes Inflamed Skin ✨ Deep Hydration ✨ Gentle Care

Accott Healthcare | 📞 8708518695 | 🌐 www.accotthealthcare.com

Option 2: Professional / Clinical (Product Brochure)

Calamint: The Scientific Approach to Skin Comfort.

Formulated to treat a variety of dermatological discomforts, Calamint combines the protective properties of Calamine with the regenerative power of Aloe Vera. The addition of Light Liquid Paraffin ensures a moisture barrier that promotes faster recovery of inflamed skin. Ideal for pediatric and adult use in managing heat rash and minor allergies.

Visual Suggestions for Ads

Since you are creating posters and banners, you might want to focus on these themes:

• The “Cooling” Effect: Use imagery of water splashes or ice cubes alongside the pink lotion to emphasize relief from heat.

• The “Before/After” Vibe: Show a distressed person (or child) with a rash versus a calm, smiling person after application.

• Ingredients: Feature the Aloe Vera leaf prominently (as seen on your packaging) to highlight the natural healing aspect.